Colorectal cancer is on the rise among younger people, yet it’s highly treatable when diagnosed in the earliest stages. However, it’s important to mention that insurance companies don’t cover screening for colorectal cancer before 45 years of age.

Our “Talking Shit Saves Lives” campaign needed to reach younger potential patients and educate them about the symptoms of the disease. We need them to talk to a doctor about their crap as soon as possible.