Fundación Cardiológica Argentina:

Cancel the World Cup

#CancelenElMundial started with a single tweet suggesting canceling the World Cup to prevent heart attacks. Being the country that gave Messi to the world, the responses were overwhelmingly heated.

Using AI, we created a database to identify signs of stress on Twitter. Our algorithm found the most heated comments.

Our bot responded, inviting them to check their heart rate and take preventive measures.
Leveraging real-time data from messages, we visualized the “heartbeat” of Argentina during the World Cup.

The result? An up-to-the-minute ECG reflecting the heart of the country EVERY match.